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What if news organizations optimized every part of the operation for trust rather than speed? How would that change our products, our processes -- what, when and how we publish? How would optimizing for trust change the way we approach social media? How would that change the way we engage with readers? This panel will posit just such a future, and what optimizing for trust could mean for us.


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Jennifer Brandel

co-founder and CEO Hearken

Mandy Jenkins

general manager The Compass Experiment

Aron Pilhofer

chief product officer Star Tribune Media Company


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